Instagram Reels vs TikTok: Which is better for your business

Grab people’s attention through quick videos is one of the ways to gain business awareness these days. The increasing prevalence of short-form video content has contributed to the impression of immediacy. These videos are brief, but their messages are meaningful. Social networks or platforms offer new features almost every year. TikTok is a mobile application for making and sharing short videos, often no longer than 12 minutes compared to other platforms, this one has been much more popular with teens. You may already be aware that Instagram includes a function called “Reels” for sharing videos. In 2020, Instagram unveiled this new feature that will allow its users to also create and share similar feature videos with their followers.