HE Sara Al Madani: Failures Made Me Who I Am Today

The most prominent abaya designer in the UAE, and also an entrepreneur, HE Sara Al Madani (31) spoke with us about life, careers, motivation, and businesswomen in the Emirates. She had just come back from America, where she launched a new company, in addition to three other businesses she runs in the UAE. The impression is that she doesn’t want to be remembered as the designer who made an abaya for Madonna, but for many other far more important achievements: she entered the world of fashion at the age of 15 and today is the youngest board memeber at the Sharjah Chamber of Commerce & Industry. The ruler of Sharjah, Sheikh Sultan Al Qasimi, has honoured her with the title Her Excellency.